Applying address tag to specific text

Freeway
1

I have a text item saying something along the lines of:

"Email me for a free consultation:

[email address]"

I’m looking to wrap the email address in the address tag, but I’m not seeing a way to do so in Freeway. It seems I can only apply the tag to the surrounding div.

And so my question is: do I need to use the address tag to wrap ONLY the actual contact info (email, phone number, etc.), or, semantically-speaking, is it OK to use it on the larger div? Thanks!

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2

the way FWP handles this HTML5 element threw me at first too.

It is only possible to effect the address element by applying it to a div element. What I’ve been doing is inserting an HTML item inline(inflow) in my layout then using the inspector to declare it an HTML5 address element.

At first, I thought the address element was a text tag… and I used the Remove Paragraph action to achieve my expected code outcome. Every example I had seen before this mirrored that same structure. But then, as I considered the semantic effect of the structure, my thoughts began to change.

I had assumed the address structure was more a generic way to describe addresses in general - like microformats. Semantically, that is still the job of micro-data and microformats… the semantic function of the HTML5 address element is to separate out contact information for the content owner - either for the site, the page, or in the case of serialized content, by article.

With this understanding of the tag, enclosing paragraph and heading elements within the address element actually seems fine to me now, and this address strategy seems to be paying off.

It’s with this semantic definition in mind that I would question your use of it in this case. This seems more like a call to action than contact information for the content source. Semantically, I think you might be sending poor signals that may dilute the prominence of that call.

–
Ernie Simpson

On Mar 23, 2014, at 6:28 AM, “derekzinger” email@hidden wrote:

I have a text item saying something along the lines of:

"Email me for a free consultation:

[email address]"

I’m looking to wrap the email address in the address tag, but I’m not seeing a way to do so in Freeway. It seems I can only apply the tag to the surrounding div.

And so my question is: do I need to use the address tag to wrap ONLY the actual contact info (email, phone number, etc.), or, semantically-speaking, is it OK to use it on the larger div? Thanks!

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3

Thanks for sharing your experience, Ernie. I’ts good to know I can apply it straight to the div and all will be right and proper in the universe :slight_smile:

My text was actually a slightly condensed version of what is on the page. It’s the contact page and contains a small intro text followed by phone number and email address. To be exact, it says:

"Contact me
If you think I might be able to help you, give me a call and we’ll set up a free consultation.
[phone number]

Or, if you prefer, you can send me an e-mail to [email address}, or use the form below."

I guess you could call it a call to action, but it is also the plain old Contact page, and so I’m thinking the address tag would probably be appropriate.

Derek

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