How do you change the text describing your site in the search engine?

I just finished a site with Freeway Pro for an artist and submitted it to Google. For the title and description of the site Home page Google shows:

Home
Header. Expressionist Paintings. Sasha Pepper. Home · Portfolio. Bio. Statement. Contact. Graybar-h. Home | Portfolio | Artist Bio | Artist Statement | …

not very exiting…I did apply a metatag with a more engaging description and titled the page something better than “Home” is there something else that needs to be done to give google better wording to grab onto for the description. There is not much of any html text on the home page. Could that also be a problem. Thanks


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Use descriptive text for your page names that relate to the page subject. Google prioritizes the H1 tags in your html first, then H2 tags second, and so forth. It does this because it is assuming that the headers are important descriptions similar to a newspaper.


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Sometime around 4/1/09 (at 00:24 -0500) Waylen said:

There is not much of any html text on the home page. Could that also
be a problem.

Thwack! (That’s the sound of a nail being hit on the head.)

Consider what HTML text is actually there in the page for a human
visitor to see. Google doesn’t trust meta tags for first-level
information (or for much at all, actually). It is all too easy for
someone to put “cute cuddly toys” in the meta tag description and
then show porn site content in the page itself. Google wants to index
and offer sites based on actual end-user content that is shown in the
page.

Try to find a way to design the site pages so that there is HTML text
content that contains relevant text. Then make sure you use H tag
styles to format the most important text items - customised of
course; virtually nobody wants ‘Times Bold slightly too large’ in
their design if they can help it.

Some info on creating sites that work well with search engines is at
http://www.thehelpful.com/befound/

k


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Since your site uses so many images, wouldn’t this be a place where
you might use this Image Replacement action?

http://www.freewaypro.com/actions/imagereplacement/


Robin Stark

On Jan 3, 2009, at 11:24 PM, Waylen wrote:

I just finished a site with Freeway Pro for an artist and submitted
it to Google. For the title and description of the site Home page
Google shows:

Home
Header. Expressionist Paintings. Sasha Pepper. Home · Portfolio.
Bio. Statement. Contact. Graybar-h. Home | Portfolio | Artist Bio |
Artist Statement | …


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Update your subscriptions at:
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