As part of SEO efforts I want to put a link to a site that provides a banner or gif, their instructions say “To add a link from your website, simply choose the banner that you would like to post on your website, then copy and paste the designated code into your HTML page where you want it to appear.”
If I just copy and paste their graphic and then manually link to their site is that doing the same thing, or do sites like this include in the code something that makes it more “visible” to search engines and thus more ranking friendly.
Here is an example site/page I am pulling link from http://www.gatheringguide.com/vis_link_to_us.aspx
Thanks
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