Almost an instant load. Nothing to worry about here!
Just love the design work on display on the site. Clean, unfussy, with a perfect sense of typography and proportion. You practise what I can only aspire to. Add in the green credentials… well I’m the one going green. Any jobs going?!!
I too think the design’s cool but was wondering why you changed to a colour background. I seem to remember it used to have none?
Hello Neil
I don’t know if you’ll be notified of this message - but here goes. Yes the background use to be white. Feedback I got was that it looked a bit stark or cold. Perhaps the ‘brown recycled paper’ background makes it looks less stark, adds some interest and expresses the ‘green’ slant. But the colour doesn’t really fit with my brand identity. Any feedback?
I have to say I much prefer the white background… the brown papery one makes it look like an official document… something government led… and by association less creative.
If the white background was a problem for you and your clients… perhaps change the colour background to something warmer a little more approachable (while staying true to your green credentials) and lose the image in the background.
The white was clean and sharp, but design looked flat - but then what
does a humble copywriter know? The brown seems a bit dowdy and bland,
so possibly a lighter version or a cream version would give it a lift
or you could borrow from your own RSC example and introduce a torn
paper edge or overlap below the main site panel. But you’re the
designer, just stand back and focus on what you want to see.
Just because it’s an ethical web site, it doesn’t have to be
predominantly brown (or green): though a few little touches of such a
colour might lift the original white background’s blandness.
Or, if you just want a choice from the two - I vote you go back to the
white.
Why is it that anything you design for yourself never hits the mark as
easily as the stunning designs (and copy, in my case) you do for
others! =:0)
Colin
On 5 Mar 2009, at 10:25, Mark wrote:
Yes the background use to be white. Feedback I got was that it
looked a bit stark or cold. Perhaps the ‘brown recycled paper’
background makes it looks less stark, adds some interest and
expresses the ‘green’ slant. But the colour doesn’t really fit with
my brand identity. Any feedback?