[Pro] Google Structured Data

Walter, the only reason I posted what I did here is because I tried it and discovered that the aforementioned it is DEFINITELY VISIBLE when one reads through earlier posts in this thread and follows David Owen’s advice of doing a “Insert > HTML item” on the page. Mr. Owen continues making that point by saying the following:

The markup and content would be on the page yes. 
Then then the search engines can read the data and make sense of it.
You could style the address block of text using Freeway styles CSS.

But as Thomas Kimmich correctly points out, doing a “Insert > Markup Item…” instead will hide the content. I was also very aware of that. But reading through this thread confused the heck out of me and made me wonder if what was said earlier could possible be true — that Google would somehow force us to dump visible code on the page!!

Now that the situation is somewhat clarified (i.e., the folks who talked earlier in this thread were dead WRONG because in fact we HIDE the code via Markup Item on the page), the question then becomes: DOES IT MATTER WHERE we put that Markup Item? Or can we just use “Page > HTML Markup… > Before ” ?


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