Search Engine Optimisation Help!

Guys, i’m having all kinds of trouble getting this site ranked in Google. Currently comes in on page 8. My client has paid $$$ for Adwords and they come up as a “sponsored links” I’m new to SEO and trying hard to get my head around it. I’ve added keywords, description and title tags. The site is also submitted to google months ago. If anyone can please look at my site and offer me some tips that would be great!

http://www.buywiseinspections.com.au/


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Damien:

A few suggestions:

  1. In your keywords, you don’t need spaces between commas, nor do you
    need quotation marks. You only get the first 150 characters in your
    keywords to count, so make them really spot on.
  2. Your description, same thing - 150 characters and needs to be
    keyword-rich.
  3. Are you using External stylesheets? If not, you need to as your
    content starts really far down the source.
  4. You have no alt text for any of your images - a huge no-no.
  5. You have little to no actual text on your index page - another no-
    no, you need at least 250 characters which are heavily keyed into
    your description and keywords with links to the other pages in the site.
  6. Are you using a robots.txt file on your server. If not, you need to.
  7. The page title of your index page should be no more than 75
    characters and as keyword rich as possible.

I think that is somewhere to start…

Good luck!

JPW


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A few more thoughts apart from the mentioned pointers
you could do with using h1 h2 h3 in your styles for headings and subheadings etc as this gives importance to certain text. and it looks like its a table based lay out and again in my experience these perform poorly compared to layer based sites.

max


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thanks heaps guys. all great idea’s. the client wont put anymore text on the site and asked me to remove the ALT tags as they thought they we “annoying” So back they go.
I found the stylesheets in freeway a little weird coming from a DTP background. I’ll work them out using the H1 H2 H3.
Anyway of getting my text higher up the source?


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Try this Action:

http://www.freewayactions.com/product.php?id=022

You can style the Alt text so that it is the same color as the page
background, or at least make it look nicer.

Joe

On 2 May 2008, at 07:59, Damien Howard wrote:

thanks heaps guys. all great idea’s. the client wont put anymore
text on the site and asked me to remove the ALT tags as they thought
they we “annoying” So back they go.
I found the stylesheets in freeway a little weird coming from a DTP
background. I’ll work them out using the H1 H2 H3.
Anyway of getting my text higher up the source?


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Sometime around 2/5/08 (at 02:59 -0400) Damien Howard said:

the client wont put anymore text on the site and asked me to remove
the ALT tags as they thought they we “annoying” So back they go.

Definitely put them back. It sounds like the client is somewhat
clueless, if they want good search ranking but don’t want alt tags or
useful amounts of text on the home page! :slight_smile:

Try reading Be Found - design findable web sites that get ranked with the best when you get a chance.

k


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Also look at file names…

the main page goes to aboutus.html

Now, if the main page went to pest-inspections-melbourne.html - and then talked about “pest inspections melbourne”

David

On 2 May 2008, at 01:11, Damien Howard wrote:

Guys, i’m having all kinds of trouble getting this site ranked in Google. Currently comes in on page 8. My client has paid $$$ for Adwords and they come up as a “sponsored links” I’m new to SEO and trying hard to get my head around it. I’ve added keywords, description and title tags. The site is also submitted to google months ago. If anyone can please look at my site and offer me some tips that would be great!

http://www.buywiseinspections.com.au/

David Owen
Freeway Friendly Web hosting and Domains ::
(Test Drive a web hosting account for Free)

http://www.ineedwebhosting.co.uk

http://www.printlineadvertising.co.uk/freeway

I think part of the problem the client is experiencing is that most versions of
IE on Windows until lately display the alt text in place of a any valid title
attributes. If your alt data is crammed with SEO useful text then this can
annoy users who see these obscuring the design with tooltips.
The solution is to add title attributes to the items and the browser will
display these in preference to the alt data. If you don’t want any tooltips
then simply add an empty title attribute.
For links simply add the data to the Edit Hyperlinks dialog in the title text
field. For images try this;

  1. Select the image
  2. Choose Item/ Extended
  3. Make sutre the tab is selected and click the new button
  4. Enter title in the name field and your text (or nothing) in the value field
  5. Click OK twice to get back to your design.
    Regards,
    Tim.

Quoting Damien Howard email@hidden:

thanks heaps guys. all great idea’s. the client wont put anymore text on the
site and asked me to remove the ALT tags as they thought they we “annoying”
So back they go.

Extend Freeway the way you want with FreewayActions.com
http://www.freewayactions.com


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