Steve Grimes says "Be Able to Do It All"

What skills do young creatives need to succeed in advertising today? It seems today you are either labeled as a digital creative or traditional creative. Not too long ago, people weren’t pigeonholed as a television writer or print art director, they were just creatives. And that’s the way I look at it. Of course you need to be digitally savvy, but it’s just another medium we work in. To succeed in this business, you should be able to do it all. Another thing that will help young creatives succeed is presentation skills. It’s not enough to just create great work; you have to learn how to present and sell your ideas.

–Steve Grimes, VP/CD Publicis Dallas

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