# Trying to identify logo font

**URL:** <https://discourse.softpress.com/t/trying-to-identify-logo-font/12661>\
**Category:** Off Topic\
**Created:** [December 14, 2011, 4:17pm UTC](https://discourse.softpress.com/t/trying-to-identify-logo-font/12661 "2011-12-14T16:17:05Z")\
**Posts on this page:** 7\
**Page:** 1

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**Author:** ![gdlow](https://discourse.softpress.com/user_avatar/discourse.softpress.com/gdlow/32/57_2.png) [@gdlow](https://discourse.softpress.com/u/gdlow)\
**Post date:** [December 14, 2011, 4:17pm UTC](https://discourse.softpress.com/t/trying-to-identify-logo-font/12661/1 "2011-12-14T16:17:05Z")

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Hi there

I know there’s not much to go on but I’m hoping that someone may be able to help me identify the font used in this logo:

[http://www.flickr.com/photos/gdlowuk/6511043839/in/set-72157628417212257/](http://www.flickr.com/photos/gdlowuk/6511043839/in/set-72157628417212257/)

I can get the ‘t’ and ‘a’ from a font called VAG rounded but can’t find the ‘w’ and ‘y’ anywhere. Ideally if they were all in the one font that would make using them much easier as I’ve got to create more matching text.

Thanks, and festive felicitations in advance of the forthcoming holidays.

Gordon

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**Author:** ![Todd1](https://discourse.softpress.com/letter_avatar_proxy/v4/letter/t/838e76/32.png) [@Todd1](https://discourse.softpress.com/u/Todd1)\
**Post date:** [December 14, 2011, 4:20pm UTC](https://discourse.softpress.com/t/trying-to-identify-logo-font/12661/2 "2011-12-14T16:20:59Z")

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This service is useful for just this sort of thing. [http://new.myfonts.com/WhatTheFont/](http://new.myfonts.com/WhatTheFont/)

Todd

Portfolio: [http://www.xiiro.com](http://www.xiiro.com)  
Twitter: @ImXiiro  
Skype: toddbrilliant

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**Author:** ![gdlow](https://discourse.softpress.com/user_avatar/discourse.softpress.com/gdlow/32/57_2.png) [@gdlow](https://discourse.softpress.com/u/gdlow)\
**Post date:** [December 14, 2011, 4:30pm UTC](https://discourse.softpress.com/t/trying-to-identify-logo-font/12661/3 "2011-12-14T16:30:51Z")

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Hi Todd

I have tried that site and some others that offer similar help but sadly they didn’t come up with anything useable.

All the best

## Gordon [http://www.gordonlow.net](http://www.gordonlow.net)

On 14 Dec 2011, at 4:20pm, Todd wrote:

> This service is useful for just this sort of thing. [http://new.myfonts.com/WhatTheFont/](http://new.myfonts.com/WhatTheFont/)

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**Author:** ![seoras](https://discourse.softpress.com/letter_avatar_proxy/v4/letter/s/9de053/32.png) [@seoras](https://discourse.softpress.com/u/seoras)\
**Post date:** [December 14, 2011, 11:48pm UTC](https://discourse.softpress.com/t/trying-to-identify-logo-font/12661/4 "2011-12-14T23:48:23Z")

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Hi Gordon,

Just a suggestion but have you looked at Letraset fonts that would have been the likely source at the time of creation. Possibly adapted from there.

s

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**Author:** ![Joe2](https://discourse.softpress.com/letter_avatar_proxy/v4/letter/j/3e96dc/32.png) [@Joe2](https://discourse.softpress.com/u/Joe2)\
**Post date:** [December 15, 2011, 1:13pm UTC](https://discourse.softpress.com/t/trying-to-identify-logo-font/12661/5 "2011-12-15T13:13:21Z")

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Is it this typeface? [Street Bold Font - FFonts.net](http://www.ffonts.net/Street-Bold.font)

Found using this service: [http://www.whatfontis.com/](http://www.whatfontis.com/)

Joe

On 14 Dec 2011, at 16:30, Gordon Low wrote:

> Hi Todd
> 
> I have tried that site and some others that offer similar help but sadly they didn’t come up with anything useable.
> 
> All the best
> 
> ## Gordon [http://www.gordonlow.net](http://www.gordonlow.net)
> 
> On 14 Dec 2011, at 4:20pm, Todd wrote:
> 
> > This service is useful for just this sort of thing. [http://new.myfonts.com/WhatTheFont/](http://new.myfonts.com/WhatTheFont/)
> 
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**Author:** ![gdlow](https://discourse.softpress.com/user_avatar/discourse.softpress.com/gdlow/32/57_2.png) [@gdlow](https://discourse.softpress.com/u/gdlow)\
**Post date:** [December 15, 2011, 5:03pm UTC](https://discourse.softpress.com/t/trying-to-identify-logo-font/12661/6 "2011-12-15T17:03:57Z")

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Hi again

Thanks to everyone who helped out trying to identify the font.

I had thought it was a standard font with a horizontal line added which was why I edited the file removing the line and using that on the font search sites.

It turns out the horizontal lining was part of the font and it’s called Oxford Regular which did have Letraset roots (thanks seoras). There’s also another version called Sportowy. If you are interested you can find out more at:

> **[Kecske Bak](http://kecskebak.blogspot.com/search/label/oxford)**
>
> Dave Jeffery - graphic designer and programmer

[http://www.linotype.com/826565/OxfordRegular-product.html](http://www.linotype.com/826565/OxfordRegular-product.html)  
[http://new.myfonts.com/fonts/profonts/sportowy/](http://new.myfonts.com/fonts/profonts/sportowy/)

Joe- your suggestion may save me more time as it looks to be a very close match for a solid version. Strangely when I tried the site you mentioned that font didn’t appear in the list - you must have magic fingers!

All the best

## Gordon [http://www.gordonlow.net](http://www.gordonlow.net)

On 15 Dec 2011, at 1:13pm, Joe Billings wrote:

> Is it this typeface? [Street Bold Font | Details & Characters — FFonts.net](http://www.ffonts.net/Street-Bold.font)

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**Author:** ![Kryten1](https://discourse.softpress.com/letter_avatar_proxy/v4/letter/k/ed8c4c/32.png) [@Kryten1](https://discourse.softpress.com/u/Kryten1)\
**Post date:** [December 16, 2011, 3:43pm UTC](https://discourse.softpress.com/t/trying-to-identify-logo-font/12661/7 "2011-12-16T15:43:29Z")

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Hey Gordon - I may be a bit late off the starting blocks but try:

> **[WhatTheFont | MyFonts’ AI-Powered Font Finder](https://www.myfonts.com/pages/whatthefont)**
>
> Identify any font with our font finder tool. Upload an image, and we’ll search our collection of over 133,000 fonts for the best match.

You can upload a sample and it will scan it for you.

Kryten

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