Google search results

Hi

I have two questions:

I have put a link to the Google search results that are found when I search for my company name DRAMACADEMY. The “d” of Dramacademy is nOT capitalised and I would like it to be so. Does anyone know how this might be achievable?

Also, does anybody know how I can control the pages that appear below the found home page. One of them is the urllist and another is a page that I put up in a subfolder for only a few hours when I was treting the site (I have 301 redirected this but would still like it to not appear in the search results)

Thanks in advance,
Adam

https://www.google.co.uk/search?q=dramacademy+&oq=dramacademy+&aqs=chrome..69i57j69i60l5.2754j0j4&sourceid=chrome&espv=210&es_sm=119&ie=UTF-8


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Hi Adalom –

The one and only rule about Google Search Results is - You cannot make
Google do anything… but you may help if you like and promise not to get in
the way.

The first bit about capitalization… this is from your index page title in
Freeway Pro - which is “dramacademy.co.uk”. It’s lower-case so that is how
Google will display it.

It’s also not a descriptive title. Feeding Google better content in the
form of descriptive and relevant page titles is your key to better SERP
results. You might title your index page as

  Welcome to Dramacademy - develop through the performing arts

or something similar. Keep page titles descriptive of the page content and
unique to each page. I think this will have more satisfying impact in your
SERP results, while also telling people more about your enterprise than
merely their name.

As for the pages that appear below your index page - those are merely other
pages in your site. Google is trying to build a picture of the content at
your site, using the same pattern as the index page. So, instead of titling
your contact page “Contact”, say

  Contact Dramacademy for more information

or something that will look nicer in Google’s results. When it comes to the
description in the results (below the title and the URL) Google is scraping
your page for descriptive text. If for some reason your text is not
semantically descriptive, Google shows what it can. You can add the
description meta tag to give Google a short descriptive paragraph to draw
on for SERP results, but there is no guarantee they will use it.

Pages that you don’t want appearing in search results can be given the
robots meta tag with the value ‘noindex’. More on that - http://goo.gl/ni9CM

How to get your URL list not to show? It’s not an HTML file, so the robots
meta tag solution doesn’t apply. In this case you can create and upload a
robots.txt file to tell Google to ignore this file. You’ll have to wait
until Google crawls your site again for the SERP results to change - maybe
a few days? More on robot text files here - http://goo.gl/nziw40

What purpose does urllist.txt serve? If it has no bona-fide purpose, why
not just delete it?

Hope this was instructive,


Ernie Simpson

On Tue, Mar 25, 2014 at 9:08 AM, Adalom email@hidden wrote:

Hi

I have two questions:

I have put a link to the Google search results that are found when I
search for my company name DRAMACADEMY. The “d” of Dramacademy is nOT
capitalised and I would like it to be so. Does anyone know how this might
be achievable?

Also, does anybody know how I can control the pages that appear below the
found home page. One of them is the urllist and another is a page that I
put up in a subfolder for only a few hours when I was treting the site (I
have 301 redirected this but would still like it to not appear in the
search results)

Thanks in advance,
Adam

dramacademy - Google Search


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Also, does anybody know how I can control the pages that appear below the found home page?

You can use Google Webmaster Tools to “demote” a Sitelink: Sitelinks  |  Search Central  |  Google Developers


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The Big Erns and Caleb Grove

Thank you very much indeed for taking the time to help me and explaining things so clearly. Sat here now about to implement all the things you advise.

Really appreciated.

Adam


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