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1

I am scratching my head over why I’m not found on the search engines. The only problem I can visually see is that when I look at my page source all my content is way over to the right (Description, Metatags).
My competitor’s sites have all of this justified to the left.
Could this be the problem? and how do I fix it?
my site is: www.chodlang.com
a competitor: www.werefinish.com

Please help me understand.

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2

White space (spaces, tabs, even returns) are entirely ignored in HTML,
and are always considered as though they were collapsed to a single
space. That’s the difference, by the way, between More Efficient and
More Readable in the publish options in Freeway.

If you haven’t read Keith Martin’s excellent introduction to search
engine optimization, you definitely should. Be Found - design findable web sites that get ranked with the best

All of SEO can (in my not-so-humble opinion) be boiled down to some
basic rules:

  1. Be honest. Nobody, especially Google, likes a cheater. If you set
    out to “fool” the search engines (or pay someone to do it for you) you
    will fail. You may have short-term success, but then you will have the
    nuclear winter of permanent banishment from the index when (not if)
    you are caught.

  2. Be interesting. Write about something that people are interested
    in. Do so clearly (and in HTML, not images) and be specific and
    literate. Link to other pages or sites for additional information. Use
    AP (waterfall) style – put the meatiest bit in the “lead”, and follow
    a strict regimen of less important = later in the document, so it can
    be “cut” by your editor/bored reader.

  3. Be well-liked. If you are linked to by sites with good SEO mojo
    (extra points for major news organizations, or even just local
    television stations) you will see an immediate spike in your search
    results. Comment on other people’s blogs, sure, but don’t be a link-
    bait troll. An e-mail to John Gruber about your pet project might get
    you linked (and loved by Google) but a thousand will not.

  4. Be available. Don’t change URLs once you’ve made them (if you can
    help it) and be patient – sometimes it takes a long time to become a
    legend. Overnight success usually lasts about as long.

Walter

On Jan 7, 2009, at 10:29 AM, Chod Lang wrote:

I am scratching my head over why I’m not found on the search
engines. The only problem I can visually see is that when I look at
my page source all my content is way over to the right (Description,
Metatags).
My competitor’s sites have all of this justified to the left.
Could this be the problem? and how do I fix it?
my site is: www.chodlang.com
a competitor: www.werefinish.com

Please help me understand.

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3

One thing that does comes to mind

Your Keywords and key phrases, “Furniture repair New Jersey,furniture repair,restoration,glue chairs,white rings, cratches,nicks,moving damage,refinishing,antiques,in home repair,furniture repair in your home,hang pictures,dining table,sideboard”

Many of these words do not actually appear on your page - including I would see your most important phrase “Furniture repair New Jersey”. It might me said that google can plainly see you’re being not “honest” with your keywords.

Many say that keywords do not work that well, but I find that they can still serve as a pointer to relevant content of a page - especially as a keyword phrase.

On 7 Jan 2009, at 15:29, Chod Lang wrote:

I am scratching my head over why I’m not found on the search engines. The only problem I can visually see is that when I look at my page source all my content is way over to the right (Description, Metatags).
My competitor’s sites have all of this justified to the left.
Could this be the problem? and how do I fix it?
my site is: www.chodlang.com
a competitor: www.werefinish.com

Please help me understand.

David Owen
Freeway Friendly Web hosting and Domains ::

http://www.ineedwebhosting.co.uk

http://www.ineedwebhosting.co.uk/blog

4

As well as that all your page titles are the same “Restoration Studio before and after Photos”

David

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5

Last time I heard was that Google didn’t check your Keywords against your site but rather put more emphasis on your site structure and using h1, h2, h3 tags.

The keywords part would only land him odd SEO results on other search engines.

I also support unique page-titles for your pages. Make each one different based off it’s content but also try to keep a consistent visual signature across them as well.

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6

Thanks for all your suggestions.
Waltd: I read that link before and thought I followed most of the suggestions. Of course, I’ve re-read it and try to keep those things in my mind.
One mistake I realized I have made is not to have put meta tags on all the pages. For some reason I thought the metatags would automatically be put in across the whole site like the “analytics” thing. I’m in the process of correcting that now.
DanJ: I have read that Google doesn’t put much stock in keywords anymore because people were jamming them up just to grab attention, however, the seo tools that I’ve tested do seem to compare the keywords with the page content and there are other search engines besides Google so I’ll stick with the mix.

As I mentioned in my original post, I’m curious as to why my page source view has all my meta tags in one continuous line? I’ve looked at many of the freeway talk contributors websites and that view shows the meta tags justified to the left with a carriage return after each tag, i.e. Content, Description, Keywords, Author, etc.
Is there some way in Freeway to dictate how the code will display? It’s a real nuisance to try and read the content the way it shows up on my site.
(I was concerned that the way it looks may be a problem for the search engines but was told that that is not an issue. All the same, it’s a pain to view).
Again, thanks for taking the time to address my question.
Happy New Year all,
-Chod

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7

Change your File>Document Setup>Output to HTML Code: More Readable 2nd pulldown down the page

At the moment your pages are set to More Efficient - that is why you get it in big long lines.

As Walter has said Search Engine dont read spaces etc so it is not a problem to them.

David

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8

Thanks for clearing that up for me DeltaDave.

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9

Under your name, on your main page is “Details by Design”

I Googled for that

Your site came up #8 in the list .
6 of the ones in front of you had Design and Details in their URL
The other one in front of you had Details by Design in the page title

So, you are getting indexed, if you know what to search for

LLE

On Jan 7, 2009, at 10:29 AM, Chod Lang wrote:

I am scratching my head over why I’m not found on the search
engines. The only problem I can visually see is that when I look at
my page source all my content is way over to the right (Description,
Metatags).
My competitor’s sites have all of this justified to the left.
Could this be the problem? and how do I fix it?
my site is: www.chodlang.com
a competitor: www.werefinish.com

Please help me understand.

freewaytalk mailing list
email@hidden
Update your subscriptions at:
http://freewaytalk.net/person/options