W3C compliance question

Hi all,

We set up an online store for a client of ours in osCommerce, but after speaking to specialised SEO companies, our client now wants to move that site to another company using their bespoke ecommerce software.

The idea behind this is to achieve high search engine rankings and as much W3C compliance as possible. I actually believe we could have achieved this over time with osCommerce, but that is no longer the issue.

There are two companies in the running to take on this site, and one company is stating that the other company doesn’t produce search engine friendly sites, and are not W3C compliant.

Apparently this is because they use tables to lay out the pages, and also use HTML 4.01 coding, rather than XHTML.

To be honest, having tried Googling sites created by both companies, they seem pretty even on their results.

As we are likely to still be involved in the design and look of the site, we much prefer how the apparent non-compliant sites look, and in terms of managing and changing the look as often as we want, they also seem much better.

So, are the issues being pointed out to our client very important here, or is this just a way of trying to make sure they win the contract?!

Thanks in advance,

Jonathan


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A while back I was surfing the web and got into Jeff Croft’s blog and he wrote more of a rant here about this, but it makes sense.

http://jeffcroft.com/blog/2007/aug/18/w3c-where-are-web-designers-and-developers/

Some people buy into it, others not at all. Let the blog there help stir some ideas and it’s important because it’s coming from someone who is super committed to web standards in the first place.

Good luck with your bid, may the best win.


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