Your logo is an image, not an <h1>

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1

What’s your opinion?

http://csswizardry.com/2010/10/your-logo-is-an-image-not-a-h1/

Todd
http://xiiro.com

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2

Could not agree more. Bg images as h1 never felt right to me, and here is a logic explanation in plain english.

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3

I’m not sure that I agree that logos are content, or that branding elements
are semantic… However, I do like using Image Replacement as an opportunity
to leverage my branding experience with a semantically necessary page
hedline.

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4

I have until very recently used h1 with IR and a logo,

<h1>Logo with image replacement text here.</h1>

and it seemed a reasonable solution, though truthfully I never gave much thought to alternative methods, but I can understand the argument. In any case I decided to change the way I handle it on my site just to get a feel for it. Maybe I’ll stick with it and maybe not. Either way it gave me something to think about.

Todd

However, I do like using Image Replacement as an opportunity
to leverage my branding experience with a semantically necessary page
hedline.

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5

It’s funny (odd) how strongly my years in print and print advertising still
affect my pavlovian need to enforce the brand (logo) or to weight it above
other content. It seems like religion, so strong is it still though I would
consider myself “post-consumerist”… Why I would not even question the
semantic value of the brand. It truly has none. Even making identity as h1
may not be the semantic way to look at the content (h1 Company name /h1).
Yet the brand manager in me still has those knee-jerk reactions.

It seems one of the first steps to letting content be king is over-coming
brand insecurity.

–
Ernie Simpson

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